Ecommerce Profit & Break-even ROAS Calculator
DIGITAL TOOLKIT · EDITABLE FILES
Editable Excel break-even ROAS calculator for ecommerce advertising. Model order contribution, costs, fees and cost per acquisition to compare the ROAS needed to break even.
Format: Downloadable ZIP with editable source files after purchase.
$19.00
Ecommerce Profit & Break-Even ROAS Calculator
Estimate break-even ROAS, target advertising return, acquisition cost and order contribution with an editable Excel model.
Exactly what is included
- ROAS_Advanced_2026.xlsx — editable unit-economics workbook
- PROFITABILITY_PLAYBOOK.md — instructions, assumptions and model interpretation
- README_START_HERE.md and single-buyer source license
Who it is for
Ecommerce merchants, small online shops and digital product sellers
How to use it
Enter selling price, cost of goods, processing fees, fulfillment, refunds and advertising assumptions. Compare scenarios and interpret the outputs.
Requirements and limitations
This is a spreadsheet, not an ad-platform integration. Taxes, overhead, attribution and lifetime value require separate modeling.
Files contain replaceable examples and placeholders. Requires a compatible app for each file format. Single-buyer source license allows use in your own workflows and genuine client deliverables; it does not allow resale or redistribution of the source pack as a template product. Applicable consumer rights and published store terms apply.
What You’ll Get
Practical resources designed to help you take action, save time and get better results.
Step-by-Step Guidance
Clear and practical strategies you can follow from start to finish.
Actionable Strategies
Focus on methods you can apply immediately instead of unnecessary theory.
Lifetime Access
Download your resource and keep it available whenever you need it.
